Frank Vlasic moved to America in 1912 to build a better life for his family. Problem was, he made cheese, not pickles so the success part of the story took a while. During World War II his supply of pickles dried up, so Joe started testing a new idea: selling Polish pickles in glass jars. Smart move. Joe couldn't keep up with the demand and the Vlasic Pickle brand was born! Today, Vlasic is owned by Pinnacle Foods, which is committed to the principles of quality, taste, trust, and innovation established by the Vlasic family. The brand includes dozens of varieties of pickles, peppers, and relish in many cuts, flavors and sizes. You may already have a favorite Vlasic pickle, but we'll make sure there's always a new Vlasic to try, or new way to try it. "After all," says the Stork, "you've got 10,000 cute little taste buds so we may as well have 10,000 ways to keep them happy!"

Our secret recipe makes Vlasic Bread & Butter Chips deliciously tart with a hint of sweetness, perfect for all of your favorite sandwiches, salads, and snacks. Fresh packed for a great crunch, you can't find a better tasting chip! Vlasic, that's the tastiest crunch I've ever heard!