Sweet & warm spice of Frosted Brown Sugar Cinnamon Flavored Pop-Tarts The very tasty combo of brown sugar and cinnamon comes through in every single bite of frosting, filling and golden crust. Pop-Tarts Frosted Brown Sugar Cinnamon toaster pastries are a delicious treat to get excited about. Jump-start your day with a gooey, brown sugar cinnamon-flavored center encased in a crumbly pastry crust and topped with sweet, decadent frosting. A quick and tasty anytime snack for the whole family, Kellogg's Pop-Tarts toaster pastries are an ideal companion for lunch boxes, after-school snacks, and busy, on-the-go moments. Just pop them in your toaster for a warm, golden crust or enjoy them right out of the pouch with a glass of ice-cold milk. Join us as we celebrate all that is special about Pop-Tarts: the filling, frosting, and sprinkles that dazzle our taste buds and make us dance with delight.